January 11, 2022

Will the Chinese New Year impact Biden’s promised COVID test kits and delay esports live competition?

While the new coronavirus strains and outbreaks continue to postpone in-person tournaments and events, including sports and esports, President Joe Biden had announced in December that 500 million COVID-19 rapid test kits would be purchased and distributed to the public. However, Biden’s promise may soon prove hollow as the Chinese New Year is also rapidly […]

September 17, 2021

Fnatic Enters $15 Million Partnership with Crypto.com

Fnatic announced today its brand new esports partnership with Crypto.com. For the next five years, the cryptocurrency exchange website will be associating itself with Fnatic’s brand. This deal, worth over $15 million, is a premium opportunity for Fnatic and Crypto.com to grow each other’s strengths. Fnatic has a huge fan base, spanning multiple generations of […]

July 27, 2021

Gamer Personas and the Nine Different Types

Esports data company Newzoo found new insights on the different types of gamers and revealed their nine types of personas that video game players can fall into. Newzoo’s Segmentation Data Newzoo’s data found different archetypes that all gamers can fall into. The value of knowing more about these nine gamer personalities is primarily for marketing […]

June 1, 2021

Esports Business Models to Survive the Pandemic

The COVID-19 pandemic has laid waste to global economies and annihilated entire industries. However, some industries have fared better than others during the outbreak. One of these is the esports sector and its unique business models. Once the reserve of video gaming enthusiasts, the esports market grew in popularity in recent years and managed to […]

April 8, 2021

Astralis Applies for Dual Listing on US Stock Exchange

Following interest from multiple American companies, esports brand Astralis Group applied for a listing on the US stock exchange after officially going public in 2019. When the Danish organization became a public company, the news quickly spread in the esports industry. After all, it was the first squad to do so, which paved the way […]

September 9, 2020

Guild Esports by David Beckham to raise £20 million in IPO

News is out that David Beckham’s esports team, Guild Esports, plans to raise around £20 million in London via an IPO (Initial Public Offering). This company plans to invest and take advantage of what positives COVID-19 made in the esports industry. The general public can purchase stocks of Guild Esports from the company for a […]

August 17, 2020

Esports Entertainment Group expands its partnership with Dignitas

Esports Entertainment Group just announced the extension of its partnership with Dignitas. In addition, the company secured more than the previous agreement did. Esports Entertainment Group bought the naming rights of Dignitas for its online betting platform VIE.gg. EEG offers modern solutions to gambling on esports competitions as well as organizing online tournaments. Dignitas will […]

August 12, 2020

Riot Games and Epic Games team up with PlayVS for Summer Showdown 2020

PlayVS recently revealed the Summer Showdown’s sponsors and prizes. Organized by the scholastic esports platform, this tournament attracted many big names in the esports industry. Among the official sponsors are Riot Games, Epic Games, Alienware, Respawn, Logitech, and more. Summer Showdown is one of the biggest esports tournaments for high schools and collegiate esports, so […]

June 27, 2020

David Beckham launches new company, Guild Esports

Guild Esports, a London-based esports business co-owned by football legend David Beckham, just announced a global launch. Guild Esports’ first team will begin the competition in the Fall, starting with Fortnite, FIFA, and Rocket League. Scouts will look for athletes who can commit to the team who will be coached to develop their skills. Guild […]

May 22, 2020

Gfinity signs multi-year agreement with F1 Esports and Virtual Grand Prix

Gfinity recently announced the extension of its relationship with Formula 1 until 2022. In doing so, Gfinity agreed to provide the main elements of the F1 Esports Series for 2020 and 2021. They will also deliver the F1 Virtual Grand Prix series later this year. Gfinity is a company that offers its experience, and services […]