April 28, 2020

Faze Studios announced by FaZe Clan and Sugar23

Avoiding intermediaries and directly bringing your offer to the customer is called the “Over The Top” method. OTT strategies are used when a company wants to master its value chain. Mastering the value chain leads to more profits and less dependency on potential contractors. Disney+ and Netflix are perfect examples of companies that have an […]

April 16, 2020

BMW partners with the 5 biggest esports organizations

Multinational automobile company BMW has created an “allied” partnership with five of the most prominent esport organizations in the world. The branding alliance sits between five organizations that each have League of Legends teams. These teams include G2 Esports, Cloud9, FunPlus Phoenix, T1, and Fnatic. Passion drives us to get better in life. BMW and […]

April 14, 2020

eMLS comes to Fox Sports

In a continuing effort to produce new content during the COVID-19 outbreak, FOX Sports announced a new partnership to bring eMLS to television. The five-episode event features one player from participating Major League Soccer teams playing FIFA with their esports counterparts. Starting April 19, 4 of the 12 participating teams will face off in a […]

April 14, 2020

The Clubhouse, Allied Esports and Club 42’s charity tournament

To support the Jackie Robinson Foundation, Allied Esports and Club 42 teamed up to create the first edition of The Clubhouse. This charity esports tournament, played on Fortnite, will air on April 15 on Twitch. Fortnite World Cup Champion Kyle “Bugha” Giersdorf and streamer Nicholas “NickEh30” Amyoony will be joining this event. Well-known professional baseball […]

April 10, 2020

What Sports Brands Need to Know About Esports

With COVID-19 shutting down nearly every major sports league around the world, brands are scrambling. Hundreds of companies were counting on March Madness, the NBA Playoffs and the Olympics to put their brand in front of millions of viewers. These events are tried and true. The demographics have been researched time and again, the practices […]

April 9, 2020

Generation Esports launched by the High School Esports League

The High School Esports League has officially launched an organization and competitive platform called Generation Esports. It aims to bring higher quality competitiveness driven by a love for gaming. Additionally, Generation Esports is adamant about making sure that its tournaments are open to all ages. Social Distancing Cup Generation Esports’ first event is the Social […]

April 9, 2020

Forevr launches esports management agency with s1mple and N0tail

Revealed today, esports management company Forevr opened its doors, inspiring a new outlet of the esports industry. Led by Marc Ogihara, an experienced client manager, and Astralis founder Frederik Byskov, this agency reaches for high places with big clients. Forevr plans to create value through a variety of services using a holistic management approach, ensuring […]

April 3, 2020

2020 Esports Awards with Director Michael Ashford

Esports surpasses unprecedented heights every year. And with every successful milestone reached, it’s only standard for those who improved the industry to receive recognition. The Esports Awards is an annual event celebrating the success of the booming industry. Every year, hundreds of people attend and thousands watch. Initially kicking off in 2016, the 2020 Esports […]

April 1, 2020

NBA 2K esports tournament features NBA players

The Coronavirus pandemic is critically impacting all areas of regular sports entertainment. As social distancing is now more important than ever, the NBA decided that something had to be done. Fans knew that some brainstorming need to be done in order for the NBA to keep close relations with its community. After all, players competing […]

March 30, 2020

Fox Sports televises Madden esports

Following the success of the NASCAR iRacing Pro Invitational Series on Fox Sports, the media outlet has now added a Madden esports event to their lineup. On Sunday, football fans tuned in to FS1 to watch the first-ever Madden NFL Invitational. The event took up a two-hour time slot and welcomed Fox Sports broadcasters Rachel […]

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