August 11, 2021

Ninjas in Pyjamas Go Global with Victory Five and LPL

European esports company Ninjas in Pyjamas (NiP) announced a big shift in direction this morning with the reveal that it will merge and rebrand Chinese esports team Victory Five (ESV5), entering the LPL and China market for League of Legends. NIP x [email protected], we have arrived.https://t.co/9ERVO0YFs3 pic.twitter.com/7gbdRffu8n — Ninjas in Pyjamas (@NIP) August 10, 2021 […]

August 6, 2021

OG Esports Partners with Shinkenso Analytics

Shikenso Analytics revealed a brand new esports partnership in its latest announcement to work alongside OG Esports and provide them with better data analytics. For a field like esports, where most of its activities happen online, data collecting and analysis are crucial. Especially nowadays when most tournaments are still not happening live. This is a […]

August 4, 2021

Allied Esports and NASCAR Partner for Gaming Truck Events

Esports entertainment company Allied Esports announced alongside NASCAR an event tour to bring the Allied Esports Truck for gaming and racing activations. NASCAR Gaming Activations Boasting North America’s first and only 18-wheel gaming truck, the Allied Esports Truck will make multiple stops at the NASCAR Cup Series race Midways and Fan Zones. The seven stops […]

July 30, 2021

Teams.gg Matchmaking Open for VALORANT Players

Games matchmaking company Teams.gg announced it will now extend its free services to VALORANT. Founded by James Duffield, Tom Russell, and Stuart Crouchman, Teams.gg originally targeted the CS:GO esports community but has partnered with Riot Games for new matchmaking experience to players. “Extending our platform to VALORANT felt natural considering the similarities to CS:GO and […]

July 27, 2021

Gamer Personas and the Nine Different Types

Esports data company Newzoo found new insights on the different types of gamers and revealed their nine types of personas that video game players can fall into. Newzoo’s Segmentation Data Newzoo’s data found different archetypes that all gamers can fall into. The value of knowing more about these nine gamer personalities is primarily for marketing […]

July 15, 2021

Steam Deck, a Portable PC, Announced by Valve

Game publisher, developer, and distributor Valve Corporation just announced a new portable gaming device, the Steam Deck, including info on registrations and preorders. But unlike a traditional gaming console, this handheld system can replicate a computer and do anything a PC can. Introducing Steam Deck: powerful, portable PC gaming starting at $399. Designed by Valve, […]

July 8, 2021

NACE Starleague, Largest Collegiate NA Esports League

NACE, CSL Esports, Nerd Street Gamers, and Mainline, Four of North America’s biggest collegiate esports organizations and league, announced a major partnership today to establish NACE Starleague. This will be the biggest esports league in NA for college students and schools to build careers and opportunities. NACE is announcing a one-year partnership with @cslesportsgg, @nerdstreet, […]

July 6, 2021

Aim Lab publisher Statespace partners with Kernel

Aim Lab publisher Statespace announced a new partnership today with Kernel, a neurotech company that created a new non-invasive brain interface, Kernel Flow. We're taking the term galaxy brain to the next level 🧠 Aim Lab X @KernelCo 😎 Find out more 👉 https://t.co/PZRMUOTdjr pic.twitter.com/7FWoRkYE01 — Aim Lab (@aimlab) July 6, 2021 Kernel Flow Brain […]

June 30, 2021

GameSquare Esports Acquires Complexity Gaming

GameSquare Esports, an international entertainment company, announced today that it’s acquired Complexity Gaming, one of America’s oldest and biggest esports organizations. We’ve acquired @complexity 🚨“We’re investing in Justin’s experience in esports, his financial background, and the bench strength of the team he leads to build Gamesquare into the most successful esports organization in the world.” […]

June 30, 2021

Dignitas and Zytara Labs Partner for Esports NFTs

Esports organization Dignitas just announced that it will partner with non-fungible token (NFT) production studio company Zytara Labs for digital cards and NFTs. Own your own #Digi! 📣 Announcing our partnership with @ZytaraHQ to create a series of Dignitas NFT collections and playing cards! 📜 Learn more and join the waitlist: https://t.co/USUnVq51RF pic.twitter.com/TIfxoOT2aC — Dignitas […]