August 4, 2021

Allied Esports and NASCAR Partner for Gaming Truck Events

Esports entertainment company Allied Esports announced alongside NASCAR an event tour to bring the Allied Esports Truck for gaming and racing activations. NASCAR Gaming Activations Boasting North America’s first and only 18-wheel gaming truck, the Allied Esports Truck will make multiple stops at the NASCAR Cup Series race Midways and Fan Zones. The seven stops […]

July 30, 2021 Matchmaking Open for VALORANT Players

Games matchmaking company announced it will now extend its free services to VALORANT. Founded by James Duffield, Tom Russell, and Stuart Crouchman, originally targeted the CS:GO esports community but has partnered with Riot Games for new matchmaking experience to players. “Extending our platform to VALORANT felt natural considering the similarities to CS:GO and […]

July 27, 2021

Gamer Personas and the Nine Different Types

Esports data company Newzoo found new insights on the different types of gamers and revealed their nine types of personas that video game players can fall into. Newzoo’s Segmentation Data Newzoo’s data found different archetypes that all gamers can fall into. The value of knowing more about these nine gamer personalities is primarily for marketing […]

July 15, 2021

Steam Deck, a Portable PC, Announced by Valve

Game publisher, developer, and distributor Valve Corporation just announced a new portable gaming device, the Steam Deck, including info on registrations and preorders. But unlike a traditional gaming console, this handheld system can replicate a computer and do anything a PC can. Introducing Steam Deck: powerful, portable PC gaming starting at $399. Designed by Valve, […]

July 8, 2021

NACE Starleague, Largest Collegiate NA Esports League

NACE, CSL Esports, Nerd Street Gamers, and Mainline, Four of North America’s biggest collegiate esports organizations and league, announced a major partnership today to establish NACE Starleague. This will be the biggest esports league in NA for college students and schools to build careers and opportunities. NACE is announcing a one-year partnership with @cslesportsgg, @nerdstreet, […]

July 6, 2021

Aim Lab publisher Statespace partners with Kernel

Aim Lab publisher Statespace announced a new partnership today with Kernel, a neurotech company that created a new non-invasive brain interface, Kernel Flow. We're taking the term galaxy brain to the next level 🧠 Aim Lab X @KernelCo 😎 Find out more 👉 — Aim Lab (@aimlab) July 6, 2021 Kernel Flow Brain […]

June 30, 2021

GameSquare Esports Acquires Complexity Gaming

GameSquare Esports, an international entertainment company, announced today that it’s acquired Complexity Gaming, one of America’s oldest and biggest esports organizations. We’ve acquired @complexity 🚨“We’re investing in Justin’s experience in esports, his financial background, and the bench strength of the team he leads to build Gamesquare into the most successful esports organization in the world.” […]

June 30, 2021

Dignitas and Zytara Labs Partner for Esports NFTs

Esports organization Dignitas just announced that it will partner with non-fungible token (NFT) production studio company Zytara Labs for digital cards and NFTs. Own your own #Digi! 📣 Announcing our partnership with @ZytaraHQ to create a series of Dignitas NFT collections and playing cards! 📜 Learn more and join the waitlist: — Dignitas […]

June 24, 2021

Botisimo adds Envy Gaming as Investor and Client

Streaming analytics and marketing platform Botisimo announced that esports and gaming organization Envy Gaming made a strategic investment in the company. We are excited to announce that Botisimo has strategically partnered with esports powerhouse @Envy to continue to expand our digital marketing platform aimed at livestream audiences. 🚀 — Botisimo (@Botisimo) June 24, 2021 Botisimo […]

June 23, 2021

Enlight Career Programs Coaches the Next Esports Professionals

Esports career preparation company Enlight just announced new immersive training programs to ensure hands-on education for aspiring industry professionals. Taking place from July 19 to August 26, participants can access four deep dive courses ending with a student-run tournament and a career fair. Announcing @Enlightgg Career Programs: Jumpstart your esports career! Apply for 1 of […]